ISBN-10: 0691162506

ISBN-13: 9780691162508

Many people are being misled. Claiming to grasp darkish secrets and techniques approximately public officers, hidden motives of the present fiscal scenario, and nefarious plans and plots, those that unfold rumors be aware of accurately what they're doing. And within the period of social media and the net, they be aware of much approximately easy methods to manage the mechanics of fake rumors—social cascades, crew polarization, and biased assimilation. in addition they comprehend that the presumed correctives—publishing balanced details, issuing corrections, and trusting of ideas—do no longer consistently paintings. we all are vulnerable.

In On Rumors, Cass Sunstein makes use of examples from the genuine global and from behavioral reviews to give an explanation for why sure rumors unfold like wildfire, what their results are, and what we will be able to do to prevent being misled. In a brand new afterword, he revisits his arguments in mild of his time operating within the Obama administration.

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On Rumors: How Falsehoods Spread, Why We Believe Them, and What Can Be Done

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